Clipped: ClickZ for April 21, 2005

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Here are today’s “ClickZ”:http://www.clickz.com articles:
* “Building and Managing an SEM Campaign, Portfolio Style”:http://www.clickz.com/experts/search/strat/article.php/3499256 (Kevin Lee)
* “Consumer-Created Ads: Power to the People”:http://www.clickz.com/experts/ad/rich_media/article.php/3498951 (Rob Graham)
* “How to Screw Up Live Customer Chat (and How to Fix It)”:http://www.clickz.com/experts/crm/traffic/article.php/3499311 (Jack Aaronson)
* “Mass Loses its Appeal”:http://www.clickz.com/experts/brand/buzz/article.php/3499606 (Rebecca Lieb)

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