CMA Award Winners

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At Friday night’s “CMA Awards”:http://www.the-cma.org/awards/welcome.html a “host of companies”:http://www.the-cma.org/awards/winners2005.html earned bragging rights for the next 12 months.
On the interactive side, the following awards were presented:


bq.. *New Media: Interactive*
Gold:
Company: Levi’s Canada
Campaign: Levi’s Personality Profiler
Agency: “henderson bas”:http://www.theniceagency.com/
Silver:
Company: beer.com
Campaign: “Virtual Bartender”
Agency: “dthree”:http://www.d3canada.com/
Merit:
Organization: Ontario Ministry of Health and Long Term Care
Campaign: “Stupid” Anti-Tobacco
Agency: “Mighty Digital, Direct + Design”:http://www.gomighty.com/
*New Media: Online Advertising*
Gold:
Company: Nintendo of Canada
Campaign: Mario Party Advance Online Launch
Agency: “Arc Worldwide, Canada – a division of Leo Burnett”:http://www.arcww.com/
Silver:
Company: Crazy Good
Campaign: Pop Tarts
Agency: “Arc Worldwide, Canada – a division of Leo Burnett”:http://www.arcww.com/
Merit:
Company: Coca-Cola Ltd.
Campaign: iCoke.ca Online Media Launch
Agency: “MacLaren McCann Direct & Interactive”:http://www.maclaren.com/
*New Media: E-mail*
Gold:
Company: Yellow Pages Group
Campaign: “Success at Your Fingertips”
Agency: “OgilvyOne worldwide”:http://www.ogilvy.com/o_one/
Silver:
Company: The Loyalty Group
Campaign: “LCBO”:http://www.lcbo.com Holiday e-campaign sent from the AIR MILES Reward Program
Agency: In-house
Merit:
Company: General Motors of Canada Limited
Campaign: “E-Interchange”
Agency: “MacLaren McCann Direct & Interactive”:http://www.maclaren.com/
p. Congratulations to all the winners.

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