November’s dinner – scheduled for Wednesday November 14th at Brassaii (dinner is $40/pp, taxes & gratuity included) – is almost upon us and Kate Trgovac of Reinvent! Communications will be speaking about Virtual Worlds.
The popularity of virtual worlds is rising. Second Life is one of the most well-known, with Canadian brands like Telus, Harlequin and Canada Post setting up a presence or holding an event, but what about other worlds? Habbo Hotel. Virtual Laguna Beach. Club Penguin. StarDolls. Sony’s Home. Billions of dollars are being invested globally in 2D and 3D immersive experiences leading some to wonder:
- How will these experiences fit in with social networks?
- What’s the appeal?
- Should I be worried: as a marketer, a parent, a participant?
Kate will share some of her thoughts on the rising popularity of virtual worlds and give an overview of a few of the more popular ones.
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