Author Archives: 1degree

One Degree News Brief … October 16, 2017

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Facebook Says Its Fake News Label Helps Reduce The Spread Of A Fake Story By 80% A news story that’s been labelled false by Facebook’s third-party fact-checking partners sees its future impressions on the platform drop by 80%, according to new data contained in an email sent by a Facebook executive and obtained by BuzzFeed News. The message also said… Read more »

OneDegree is Changing

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It has been 14+ years that One Degree has been serving the digital marketing communities and it has been our pleasure. We believe it is a perfect time to make some changes. In analyzing the data over the last two years our Social Media activity has far outpaced any other channels. The email stats (opens, pass along, clickthroughs etc) have paled beside… Read more »

In the news … October 13, 2017

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Happy Friday the Thirteenth! 10 amazing digital marketing stats from this week Another week has slipped through our fingers, meaning it’s time for the stats roundup. This week it includes Google’s AMP, brand loyalty, mobile optimisation, and a new model for modern marketing. There’s lots more in the trusty Internet Statistics Compendium of course. Check it out for further facts… Read more »

How to Avoid the Top 7 Mistakes of Owning a Small Business (Infographic)

1 – NOT LISTENING TO YOUR CUSTOMER Find out what they want, need, and expect from your business so you which direction to head in 2 – NOT MAKING CUSTOMER SERVICE A PRIORITY If your customers have questions or complaints, they need to be able to get a hold of you. If you fail at customer/client satisfaction, you will fail… Read more »

In the news … October 6, 2017

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Why Email Is The Locomotive Of Digital Marketing Email marketing reminds me a lot of the rail industry. The first railroad was a steam locomotive in Wales over 200 years ago. The automobile did not kill it nor did airline travel. Did they alter how it was used? Absolutely and, in some cases, forced innovation and change in their industry… Read more »