Category Archives: E-mail Marketing

Tips to Construct a Successful Company Newsletter

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Email newsletters are one of the most versatile and cost-effective marketing tools available to businesses of every size. Whatever your marketing goals, email newsletters are an excellent method of delivering… Read more »

How to Create a Simple and Effective Drip Campaign

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By Keith Holloway What do you do when a new contact is added to your email list? Do you nurture that new prospect in a specific, methodical way that moves… Read more »

CASL – The Hierarchy of Email Consent

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By Derek Lackey Not All Email Consent is Equal Some forms of email consent are just better than others under our new CASL rules. What makes them better is: 1. the clarity… Read more »