Category Archives: Offline To Online

Fernando Barbella on the Doritos “Bring Back the Slow Dance” movement at MIXX Spring 2009

by Alexa Clark Last week at the IAB Canada MIXX Spring 2009 I interviewed Fernando Barbella from BBDO Argentina. In the first part of the interview, Fernando discusses the positive… Read more »

Ryan Wolman of Henderson Bas on integration of TV and Digital Brand Properties

by Alexa Clark Last fall at nextMEDIA’s Monetizing Digital Media’s conference, I chatted with Ryan Wolman, Creative Director at Henderson Bas.  Wolman shared his thoughts on the importance of strategic… Read more »

The Rumours of Television’s Demise Have Been Greatly Exagerated

At least for Canadians aged 14 to 34. According to Youthography‘s most recent (June 2008) issue of "Forward" (their teaser for their meaty quarterly report "Ping"), 76.5% of Canadians aged… Read more »

Five Questions for FreshBooks

Saul Colt is the Head of Magic at FreshBooks. FreshBooks is an online invoicing, time tracking and expense tracking service designed for creative based professionals and freelance consultants. Saul describes… Read more »