1 In 5 Marketing Messages Don’t Get To The Inbox

Are you certain that your e-mail messages are reaching their intended targets? Have you spoken with your ISP about their filtering practices? Do you have a sinking feeling that no matter how many layers of consent you receive from your customers to send them e-mail, they still won’t get your messages?

AIMS Email Marketing Event Review

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A recent AIMS event included two speakers from an agency and a vendor, followed by an email marketer’s panel. Here are some of the tips that were shared.

7 Tips For Getting Your Marketing E-mail Opened

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E-mail puts the control of your marketing message in the hands of the consumer – here are seven tips to help you break through the clutter and get your message heard.