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Five Days to Increase Your Newsletter Subscriptions – Day 4

Have you checked your subscription confirmation page and welcome email messages lately? These are your ‘first impression’ opportunities to new subscribers and worth the attention you pay your newsletter, as well as updating on a regular basis. In Day 4 of Five Days to Increasing your Newsletter Subscriptions we look at subscription confirmations, an important contribution to the health of your subscriber list.
Day 4: Subscription Confirmations
The geek side of me comes out some days when I try to figure out who is using what type of email or subscription service, especially when they present a standard form that doesn’t – quite – graphically fit with the rest of the website. Don’t let your technology dictate user experience of your brand! And especially don’t miss out an opportunity by sending a “form letter” as your Welcome message. Business publications are the worst…

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Blog Stress – The New Writer’s Block

_This post is contributed by Mitch Joel – see end of article for more on Mitch._
Pacing. That’s what I have been doing since Ken asked me to become a -regular- contributor to One Degree. What’s the big deal, so now I’m posting to another Blog instead of my own? For over fifteen years I’ve been contributing to publications of all sorts from all over the world… so why Blog Stress?

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Hotmail Demands Sender ID

MSN Hotmail
As of this morning, “Hotmail”: users will receive a security warning when they try to open commercial emails that are not associated with a Microsoft Sender ID. Microsoft has also advised senders that it will begin delivering unauthenticated emails to the junk folder around November of this year.

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