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Seth Says Small Is The New Big

Small Is The New Big
“Seth Godin”: who we profiled in a “Five Questions Interview last year”: has “a new book out”: called “Small Is The New Big”:
The book is based on posts to “Seth’s Blog”:

One Comment

  1. Mitch Joel
    Mitch Joel August 15, 2006

    I have the book already.
    It is great.
    I find it particularly interesting because I thought it would just be some reprints of Blog postings and that’s it, but I quickly realized that having a tangible book in my hands made me treat the content “differently.” More reverence? Not sure.
    Seth is smart. If you don’t believe me, listen to the recent episode of Joseph Jaffe’s Across The Sound Podcast where Godin was a co-host. Excellent stuff.
    It’s great to see him continually come out with smart, strategic and visionary content.

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