As marketers, how we talk about our customers matters, or, if we even acknowledge them at all in our success. Kate ponders …
Monthly Archives
June 2007
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Book ReviewsBright Ideas
Must-Read Books for Marketers: “Have One, Leave One”
by One Degreeby One Degree 2 minutes readMichael Garrity kicks off the One Degree first annual “Have One, Leave One” Virtual Book Exchange for Online Marketers. Click through to …
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Social MediaViral Marketing
How I Ended Up Doing Social Media Marketing for ABC TV's Traveler – Part 1
by One Degreeby One Degree 1 minutes readFor a few days earlier this month, I found myself running the social media marketing campaign for ABC TV’s new show, Traveler. …