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New Feature: Press Release Roundup

As you can imagine, we get a LOT of press releases here at One Degree.  Sometimes, they will inspire an article or post, but most of the time, they get filed in the "interesting, but no time to write something original and clever" folder.  However, some of them might just be of interest to you!
So, we’re trying something new — the Press Release Roundup.  We select a few of the press releases we’ve received, include a one-liner and a link to more info.  Below is this week’s first set:

  • Tokyo Game Show – Canadian companies interested in entering the Japanese market are invited to participate in the Tokyo Game Show.  Deadline: Friday, June 8, 2007.  Details:
  • Yahoo! Canada Targets Women with Launch of New Lifestyle Site – Kerry Munro, General Manager Yahoo! Canada, today announced that Canada’s advertisers will have another reason to make the portal of choice for their online marketing plans with the launch of its brand new Yahoo! Canada Lifestyle site.

We’d love to hear from you – is this useful feature or a waste of your time?  Please leave a comment!


  1. Eden Spodek
    Eden Spodek June 4, 2007

    Definitely a post-worthy feature! I’d also like to see some of the releases that don’t make it to your list and why not.
    In the almost eight months since I’ve been blogging, I’ve received several poorly-executed releases. Readers might find it helpful to see some concrete examples of what works with bloggers and what doesn’t.

  2. Lex
    Lex June 4, 2007

    Great idea!
    Not only is it interesting to get access the the press release announcements, but also to how the information is being presented.

  3. Kelly
    Kelly June 5, 2007

    great idea! Keep ’em coming!

  4. Kate Trgovac
    Kate Trgovac June 5, 2007

    Thanks for the comments! I would like to point out that I am in no way selecting these based on how well they are executed, especially for a blogger. Most of them are traditional, lengthy, painful releases. Sometimes they will include a URL to the press release. Often not. The Yahoo one above doesn’t have one. And I spent 15 minutes looking on their site. Yahoo does not make it easy to find corporate info. Yahoo Canada makes it impossible.
    So, right now, these are really being selected on whether or not my personal interest is piqued. I would LOVE to see a social media press release. One that had links and a picture and nicely chunked info.
    But then, I’m a dreamer …

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