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Month: September 2007

Is Your Campaign Domain Searchable?

So you’ve just rolled out a big media campaign for your company. You even created a special URL for the campaign so you can track the response. All your potential customers have to do is type in… but what if your target audience doesn’t know how to type in a URL? Don’t worry; they’ll just type it into the Google search box. But will they find your site when they do that? Not always.