Social Media: 4 steps to build your personal brand using LinkedIn
What is personal branding? A personal brand is an expression of a value proposition.
It is a powerful message that clearly articulates who you are, what you do and how you create value.
When applied to social media, a personal brand creates a memorable first impression that entices visitors to connect with you. When using LinkedIn, a brand message should be the professional version of your value proposition. This brand messaging should be consistent throughout your profile and capture the attention of your visitors.
European entrepreneurs: build your business, not your network
Being a key player on the startup "scene" in Europe seems to have become more important than actually building a business. This needs to change. Startup events can be a little like hairdressers meeting up to cut each other's hair
The European startup scene is thriving, full of bright young things trying to turn innovative ideas into real businesses.
TrackR bravo – The Thinnest Item-Tracking Device. Ever.
Isn't it such a bummer when you lose your keys or wallet? Every time I lose something, I spend 20 minutes looking for my keys only to find them hiding in the most obvious place, possible – usually in yesterday's jeans or under the couch cushion.