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One Degree Monday, February 10, 2020

Apple fined for slowing down old iPhones

The fine was imposed by France’s competition and fraud watchdog DGCCRF, which said consumers were not warned.

In 2017, Apple confirmed that it did slow down some iPhones, but said it only did so to “prolong the life” of the devices.

BBC

Chinese social media censors hashtags after coronavirus whistleblower doctor dies

The death of one of China‘s first coronavirus whistleblowers has prompted grief, fear and anger from many people in the country.

The virus, which was first detected in the city of Wuhan, has claimed the lives of hundreds of people and spread to more than 20 countries around the world.

GLOBAL

How to Use Social Media to Market Your Event [Infographic]

These days, if you’re marketing an event, social media is really a must-have element, enabling broader awareness, connection and engagement, across a range of streams.

You can use Facebook and LinkedIn to create dedicated event pages, Twitter and Facebook Live to stream specific elements and reach an even wider audience, and Instagram, and even Messenger, to re-cap and keep in touch following the function.

SOCIAL MEDIA TODAY

6 Ways to Know If Your SEO Is Broken

Gut feel. That’s how ecommerce marketers sometimes gauge the health of their search engine optimization program. SEO contains many gray areas, for sure. But an evaluation requires data, not a hunch.

Use these six methods — in order — to determine the health of your SEO program. Analyzing metrics in multiple systems yields the clearest picture, but keep in mind that the numbers in one platform will probably not match similar metrics in others.

PRACTICAL ECOMMERCE

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