Most Americans do not trust social media companies to make the right decisions about what should be allowed on their platforms, but trust the government even less to make those choices, according to a poll released on Tuesday by Gallup and the Knight Foundation.
In the midst of its effort to drive censorship concerned users away from Twitter, the social media app Parler released its own “Declaration of Internet Independence.” While it reads like a bit of a gimmick at times, Parler calls it a “plan to return to the original vision of the internet.”
It still isn’t clear how easily the coronavirus spreads on surfaces—the CDC says that it’s possible to become infected by touching a virus-covered surface and then touching your face, though it’s “not thought to be the main way the virus spreads.” Still, the virus can last on some surfaces for days, and as businesses reopen, it’s hard for anyone entering a public space not to be hyperaware of all of the places that might have intercepted someone else’s sneeze or cough, from door handles to checkout touchscreens. New technology that doesn’t require you to touch anything could help.
Spray and pray is not the best “strategy.”
You’re ready to lean more heavily into the digital marketing and sales space. Great! But the question remains: What exactly are the metrics to measure with online marketing?
From website views (or sessions) to social media reach to email opens, where do you start? And more importantly, where do you spend your analytics time?
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