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One Degree Thursday May 6 2021

Peloton recalls treadmills after a child dies (Video)

Peloton is recalling about 125,000 of its treadmills less than a month after denying they were dangerous and saying it would not pull them from the market, even though they were linked to the death of a child and injuries of 29 others.

The company said Wednesday that it will now offer full refunds for the Peloton Tread+ treadmills, which cost more than $4,200. It will also stop selling them.


TD Bank and Toyota Canada rank in the Top 20 of the world’s most creative and effective ads

Throughout 2020, Kantar, the world’s leading data-driven insights and consulting company, tested more than 10,000 ads for clients around the world. Out of those thousands of television and digital ads, TD Bank’s “Keeping your business moving forward” (agency: Leo Burnett) and Toyota Canada’s “Vente Étiquettes Rouges” (agency: The Showroom) ranked 9th and 14th respectively in terms of the most creative and effective ads globally. Both ads received 2021 Kantar Creative Effectiveness Awards, which are the only creative awards that are judged by consumers.


Apple Card Grows To 6.4 Million Cardholders Thanks To Women

In March 2020, I reported that there were 3.1 million Apple Card credit cardholders in the US (based on a January 2020 consumer survey from Cornerstone Advisors).

How did the card, which was launched in August 2019, do throughout 2020? Pretty well, it turns out.


How to Optimize a Google Maps Listing

When it comes to getting discovered by nearby customers and standing out in your industry, a well-developed Google Maps listing can put you at the top of relevant rankings. In online marketing, visibility is power, and learning how to optimize your Google Maps listing can help you harness that power for your brand.



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