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One Degree Monday August 8 2022

Hate crimes surge in Canada during pandemic

Canada has experienced a sharp rise in hate crimes targeting religion, sexual orientation and race since the start of the COVID-19 pandemic, according to data released this week by Statistic Canada.


Nissan Canada debuts a ‘multiverse’ in marketing strategy shift

Nissan is shifting gears with its marketing efforts in Canada, placing new focus on its heritage in motorsports to build itself as an overall brand, rather than honing in on individual vehicles in its line-up.


Social media is deciding trends at breakneck pace, and it’s fueling fast fashion

Social media – yeah, we’re looking at YOU, TikTok! – has accelerated trend cycles. Researcher Mandy Lee explains what that means for fashion consumption.


How to See Bike Routes in Google Maps

Google Maps is an indispensable app for finding your way around, but it’s for more than just cars and public transit. You can also use Google Maps to find the best bike routes in your area. We’ll show you how.


5 SEO Predictions for 2022 (and How to Prepare for Them)

SEO has evolved significantly over the last decade. In today’s competitive landscape, search engines move away from algorithms focused on keywords and page rank to user experience. What does this mean for marketers? And how should they prepare their websites for this shift?


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