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One Degree Monday December 12 2022

Social Media Is for Strangers Now

Instagram just isn’t what it used to be. With Gen Z users flocking to TikTok, social media as we know it is changing—and we’re leaving our friends and family behind.

THE ATLANTIC

10 WOMEN OF COLOR LEADING STARTUPS IN MARKETING AND AD TECH

Uplevel Communications CEO Courtney Culmer has been named winner of the 2022 START Award, presented Tuesday by She Runs It and Digitalundivided as part of a program to support women of color-owned startups in the marketing, media and ad tech industries.

ADAGE

Twitter to introduce new controls for ad placements -email

Twitter Inc will roll out new controls as soon as next week to let companies prevent their ads from appearing above or below tweets containing certain keywords, the social media platform told advertisers in an email on Thursday.

CANADA.COM

Want to set yourself apart? Own your job.

It’s hard to beat those four words for drawing people into discussions on big topics like life, career, and leadership. If somebody says she has cut through the noise to find the one thing that matters most, we can’t help but listen. But how helpful is an answer like “Follow your passion”? A lot of people don’t know what their passion is when they are starting their career, and those who do probably don’t need to be told to follow it.

STRATEGY

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