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One Degree Wednesday March 8 2023

How to Grow a New Instagram Audience Quickly and in the Right Way

Launching a new Instagram account can be a daunting process. Ideally, you want to start attracting followers as quickly as possible so you can generate engagement and meet marketing goals. But how much do followers really matter and why can’t you buy them?


5 Digital Marketing Tips for Thrift Stores 

The saying “what’s old is new again” is a popular phrase to encourage reuse, and it’s the perfect attitude to have when thrift shopping. However, if your digital content is outdated or could use a new life, it can do your online thrift store more harm than good. So how do you make your digital marketing efforts new again? Here are some tips.


New Marketing Campaign Aims to Build on Tourism Recovery

A new marketing campaign launched today, March 6, will encourage people to spend their vacation time and money in Nova Scotia and build on the tourism industry’s strong recovery in 2022.


New report reveals latest hybrid work trends for IT departments and leaders

Info-Tech Research Group has released a new report highlighting the latest industry research for information technology (IT) departments and leaders managing hybrid-first organizations.


How to Take Back Control of What You Read on the Internet

The social-media web is built on a lie. Platforms such as Facebook, Instagram, and Twitter enticed countless users to join with the promise that they could see everything their friends or favorite celebrities posted in one convenient location.


Canada Goose president Carrie Baker on the company’s DTC transformation

As part of its five-year strategic plan, Canada Goose plans for its DTC business to generate about 80% of its revenue by the fiscal year 2028. The company currently has 51 existing brick-and-mortar stores, which it plans to double to further develop its omnichannel approach. Canada Goose also plans to hire its first chief digital officer, a role that would be responsible for the company’s consumer-facing digital platforms.


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