Category: Public Relations

It's no secret that college students today are the kings and queens of social media and online self-promotion. It is the generation of college students today that have essentially grown up online and with social media and social networking as an extension of their existence. They are the first adult generation who has basically always been members of the social media and networking world. As companies throughout the country and world today try to stay one step ahead of the game in the online world, many are struggling in the realm of social media marketing and online promotion. As the internet becomes an even larger and more present aspect of our everyday lives, online marketing has become more and more essential as an aspect of promotion. Marketers everywhere are trying to find ways to create stronger and more relevant online marketing strategies.

But, why not look to the masters? No, I don't mean the biggest and best companies out there. College students are both masters at social media and marketers' primary target on the platform. Try out these social media and mobile strategies as demonstrated by the youth generation to better master your online marketing efforts.