I’m continually amazed by the poor quality of video that many otherwise professional companies are willing to showcase on their websites. The same companies that demand high-end web graphics think any fool with a dv camera can capture good images.
Take the home page of 4:AM Group. This Vancouver-based design firm has delivered some really nice creative for some good clients. I respect their work. So I’m completely stymied by their use of home video on the Web site.
Category: Rich Media
Here are ClickZ’s articles for March 31, 2005.