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One Degree Thursday, July 4, 2019

Watch: Advertising legend Martin Sorrell speaks to Euronews on the new reality of advertising

“The best question to ask is not ‘Is the client happy’, it’s ‘Are we adding value'”, advertising guru Martin Sorrell says.

Speaking at a business lunch organised by Euronews and the International Advertising Association (IAA), Sorrell, best-known for building the world’s biggest advertising and PR group, spoke to Sasha Vakulina about the reality of digital advertising and changes that have happened in the market.


How to write a resume objective statement

Sometimes employers get thousands of resumes for one job opening, and how can someone who is just out of college or without much experience stand out? Follow our resume objective statement examples writing and you’re sure to get a potential employer to take a longer look at your resume.


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Is Apple about to switch things up? With the company’s ugly 2019 iPhone redesign now a stone-cold certainty, a genuinely surprising report reveals Apple is designing a very different iPhone which millions will want.


Even Google is confused by its Home and Nest branding

On Monday, the company’s official Made by Google account sent out a tweet in which it referred to the Google Home Max, the company’s most expensive Assistant-enabled smart speaker, as the “Nest Home Max.” The tweet was deleted within an hour, but not before someone took a screenshot for posterity.


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