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One Degree Thursday, September 19, 2019

Greens pledge to regulate tech giants to ensure only ‘verifiable identities’ on platforms

The Green Party of Canada says it would introduce rules forcing social media giants to crack down on anonymous users and accounts if it forms government after the 2019 federal election.


Is Social Media Going Private?

In the world of open communication, unlimited information and living our lives on social media platforms, “going private” is the latest trend. In the United States, 45% of respondents declared that they have all of their social media accounts set to private.


The Next Evolution in Email Marketing: Beyond Personalization

We’re witnessing an unprecedented explosion in digital communication technologies. Facebook, Twitter, TikTok, Snapchat, Slack — the options are practically endless.

And yet email — conventionally viewed as a decades-old dinosaur — remains most people’s preferred way to communicate. And it’s not only older people. Forrester reported (membership required) that consumers between the ages of 12 to 17 are using email more than Snapchat or Facebook. Despite Snapchat’s growth, email adoption is growing much more rapidly.


GoDaddy upgrades its website builder with customized marketing action plans

GoDaddy’s website-building product GoCentral is getting an upgrade today — and along with new features, there’s a new name: Websites+Marketing.

As you can probably guess, Websites+Marketing isn’t just a website builder. After all, as Senior Director of Product Management Heidi Gibson put it, a small business website is now part of a “a whole ecosystem that comprises your online presence.”


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