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Tag: Rogers

"Research proves, research works!"

Many years ago, a partner and I owned a magazine publishing company. It was the typical David and Goliath Canadian business story. We where David, taking on a conglomerate, Maclean Hunter, at that time, a big Goliath. We lost.


 MH is now part of Rogers which is where this story is leading.

Luckily for us, we had a decent side business doing contract publishing. We did, amongst others most notably, The Entertainer for Granada here in Canada, and "Food from Britain" for the British Government. Both were successful and had their run. At that time, there was an upstart company called Cantel and some of the Granada folks moved over there. We were called in to see if we could "Do that voodoo, that you do, so well!" for them. Vis a vis produce The Entertainer for this cell phone start-up-thing Cantel was running.

As we all know, Cantel is now Rogers.

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