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Month: April 2011

Social Media – the unwashed, the uninformed and the uninitiated

Published April 6, 2011

By Peter Mosley

A recent Marketing post, provides a decent overview of the recent incident at a Conservative rally where a couple of girls were ejected, mainly as a result of Facebook.

This incident has prompted me to share a couple of recent experineces.

I am in a new industry for me – Environmental Biotechnology. I have attended a number of conferences and trade shows, made dozens of presentations and have been curious, as a committed and long time SM cultist, to see what impact SM has in this particular industry.

Answer … none.

Continue readingSocial Media – the unwashed, the uninformed and the uninitiated
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Professional Presentation Skills – Part Five

Published April 1, 2011

By Peter Mosley

(Links to previous parts at bottom of the article)

Preparation

How much time goes into researching, writing, and preparing for a speech?

According to an article I read, it takes clergymen about seven hours to prepare a 20-minute sermon. Terry C. Smith, a presentations expert and author of the book Making Successful Presentations, says that to give his best effort requires one hour of preparation for every minute he will talk.

Of course, the time you must spend to prepare your talk depends on several factors: your experience and skill in public speaking, your technical knowledge of the topic, whether the assistance of a company technical writer is available, and the importance of the talk. Also, it takes considerably less time to brush up an old presentation than to create a new one. The point, however, is that preparing a memorable address requires many hours–much more time than inexperienced speakers ever dream would be required. Plan your schedule accordingly so you can give your talk the attention it deserves.

Continue readingProfessional Presentation Skills – Part Five
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