Shopify, Tiktok partnership levels up
TikTok users will soon be able to buy products directly in the app as part of the social media platform’s ongoing partnership with Shopify. The new feature will allow select Shopify merchants in Canada, the U.S. and the U.K. to add a shopping tab to their profiles and tag purchasable products in TikTok posts. According to Shopify, “Social commerce is the next frontier for merchants.” The Canadian software giant has also partnered with Facebook and Instagram to offer shopping within their apps.
Knowing your customers and understanding their needs is key to your company’s success. However, creating content and sharing it now and then is not enough. It would be best to think about publishing content’s frequency and consistency to reach your growth marketing goals. Continuous content offers you more data, more opportunities, and higher chances of achieving your objectives.
JUMP KIT
Google Meet now warns you when you’re causing an echo
Google Meet will soon tell you when it thinks you’re creating an echo in calls, Google announced in a blog posting Monday. Right now, it’s hard to know if you’re creating an irritating echo for meeting participants unless they interrupt the meeting to tell you. Google’s new proactive warnings should therefore help minimize everyone’s suffering.
THE VERGE
Best Buy shares rise on earnings beat, retailer says consumers are upgrading tech to work at home
Best Buy said Tuesday fiscal second-quarter sales rose nearly 20% as consumers upgraded devices and equipment and permanently embraced habits formed over the past year — from hybrid work to streaming TV shows.
CNBC
