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One Degree Thursday July 14 2022

Diane Francis: A First Nations’ ‘Quiet Revolution’ has begun

The “Quiet Revolution” involved the evolution of Quebec society in the 1960s through a series of reforms. A second Quiet Revolution, involving Indigenous people, has begun in Canada and is being led by the first female National Chief of the Assembly of First Nations (AFN), RoseAnne Archibald of Taykwa Tagamou Nation in northeastern Ontario.

FINANCIAL POST

Advances in programmatic are paying off in new ways for consumers and brands

s cookies continue to crumble, advertisers, agencies and brands are looking to personalize their approach through other means, including predictive advertising and solutions offering real-time immediacy.

MEDIA IN CANADA

CanadaHelps, Supported by Mastercard, Launches a National Program to Advance Digital Transformation and Growth for Canadian Charities

CanadaHelps, the country’s largest platform for donating and fundraising online, today announced the launch of the CanadaHelps Charity Growth Academy, an initiative made possible by Mastercard and its new Mastercard Changeworks program. Charity Growth Academy is a free digital transformation program to help Canadian charities become more digitally enabled.

FINANCIAL POST

Premiers tell federal government to start funding talks over ‘crumbling’ health care

The federal government needs to stop “quibbling” with provinces and territories about health care and sit down with them to work out how to restore Canada’s “crumbling” system, British Columbia Premier John Horgan said Tuesday.

CTV

Instagram for Small Business: 15 Tips for Success for Any Business

Although small businesses have different pressures than large ones and tend to be known more locally, they still need to do social media marketing. After all, building rapport with customers helps to overcome some issues, such as low prices and slick advertising, that can push locals to the national chains. Even businesses that provide localized services are primarily dependent on individual relationships to drive sales.

NEAL SCHAFFER

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