E-mail Marketing

My guess is there are a lot more than seven words that will get your e-mail newsletter sent to the penalty box …

I have never considered pornographers, or spammers for that matter, as people to look up to or emulate. But with a quick …

Two excellent new email marketing reports, from Marketing Sherpa and Email Labs.

Be wary of email marketing response trends: terminology and list composition can skew interpretation.

Thindata just announced their 10th anniversary. Anybody else celebrating 10 years in the coming months? 1995 puts you pretty much at the …

Too many clicks = wasted opportunity and disgruntled customers.

DMA requires members to authenticate their email.

Are you looking to select (or change) e-mail service providers? If so, these recommendations on the key things to review as part …

It’s getting harder to get your permission-based e-mail marketing campaigns past overly aggressive spam filters – and it looks like it will …

HTML email being mangled by email clients reports Marketing Sherpa. Here are tips on how to manage this problem.

E-mail marketing company ThinData is going crazy with the hiring. Not only are they posting Paid Job Listings on One Degree they’ve …

When does ‘branding’ cross the line and become annoying? Last week I set up a new client with a Campaigner email marketing …