My that Jon Lax gets around. Turns out he was recently interviewed by AIMS and there is an audio download available at AIMS. Get the link at our site…
Comments closedCategory: Web Sites
This image is from a recent Globe And Mail article entitled (as you can see) “Snow Storms The Big Apple”:http://www.theglobeandmail.com/servlet/story/RTGAM.20051005.wxsnow1005/BNStory/Entertainment/?page=rss&id=RTGAM.20051005.wxsnow1005.
Now I’ll admit that this is damn clever copywriting. But as a headline for web-based content this just doesn’t fly.
Why?
_Jon Lax, co-founder of user experience consultancy “Teehan + Lax”:http://www.teehanlax.com has been working in digital media since 1994. He started at Shift Magazine where he helped develop the first ad supported site in Canada._
_Jon was Creative Director at Modem Media Canada from 1998 to 2002. During that time he worked for many Fortune 500 clients, helping them develop applications, marketing initiatives and strategies in the digital channel. Jon has worked with clients like Coca-Cola, Indigo Books, Scotiabank, General Motors, Kraft Canada, Wendy’s, and Maritime Life._
*One Degree: How’s business?*
Very good. We are very busy and adding staff. We’ve gone through a lot of growth this year. Our biggest problem is determining how large we can be and still maintain quality. We never envisioned this company being much larger than 15 people and we are getting close to that number.
We are doing about 60% of our work for US companies right now. We have found US clients liking our “best-in-breed/boutique” approach more than Canadian clients, but that is balancing out.
*One Degree: Have you found that clients needs have changed since you started the firm in 2002?*