Month: October 2006

Now that the dust has settled, here is the view from the peanut gallery at the “Digital Marketing Conference”:http://www.the-cma.org/events/digital.cfm.
Wow.
First off, kudos goes out to the event’s Organizing Committee – what a great job you did! If you’ve ever organized a conference or special event, then you know how much blood, sweat and tears goes into one. If you haven’t, trust me. I’m not being melodramatic, I am speaking from experience.
At first, I was unsure about the event being held at “The Guvernment”:http://www.theguvernment.com, but the venue was perfect. It was big enough to host a large crowd yet still able to keep the event’s energy in one spot.
The ability to use wireless was a nice touch, as was the feature of instant survey questions, with responses being displayed on the overhead screens. Both were very cool dimensions of ‘interactivity’, which makes sense at a Digital Marketing Conference, no?