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One Degree Thursday June 2 2022

Why golf is experiencing a boom in brand interest

This year, there are strong links between the RBC Canadian Open golf tournament and elevated success.

The only Canadian stop on the PGA tour, the RBC Canadian Open is celebrating its return at St. George’s Golf and Country Club after a pandemic-enforced two-year hiatus. The comeback is seeing a marked increase in corporate interest.

STRATEGY ONLINE

The Superficial Diversity of Canadian TV

IN 1998, Jennifer Podemski made a wish. Already fairly famous in Canada, she found herself in New York in the middle of winter, casting around for work. Back home, the Indigenous and Jewish actor had starred in Dance Me Outside, an adaptation of a W. P. Kinsella story about a northern Ontario reserve looking for justice after a white man kills a local girl.

THE WALRUS

Canada’s Online News Act Needs These Fixes

When the Liberal government announced its intention to support Canada’s news industry, the reasons given were to sustain local journalism, support innovation in news, and ensure diversity in the news industry. Bill C-18, the Online News Act currently before Parliament, guarantees none of these things.

THE TYEE

Investments in digital technology are a waste without employees who can make it useful, experts say

A recent study revealed that one in four Canadian technology leaders think their use of digital tools and tech is having little to no effect in driving true business value.

The study from KPMG noted that it’s not enough for companies to just publish a new website and then forget about it. According to the company, meaningful digital transformation requires full, end-to-end digital experiences powered by technology that generates value over the long term.

IT WORLD CANADA

ICC mints a digital coin to show the cost of inequality

The Institute for Canadian Citizenship (ICC) is not playing coy with its latest initiative aimed at showcasing the impact of employment discrepancies on Canadian newcomers. In fact, the effort – called “The Disparity Coin” – is right on the money. Literally.

STRATEGY ONLINE

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