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Succeeding Ways To Prepare Your Brand for the Next Generation of Social Media Consumers

Succeeding Ways To Prepare Your Brand for the Next Generation of Social Media Consumers

Published June 10, 2025

Now, people using social media prefer real-life relationships and worthwhile experiences instead of just advertisements. If you want to remain current, your brand needs to follow these new trends. Every…

Four big strategic mistakes Nike needs to reverse

Published September 23, 2024

Outgoing CEO John Donahoe set Nike on the wrong trajectory, thanks to bad assumptions about product and distribution, and an insufficient focus on brand. A few words of sympathy…

Are you Marketing or Repellent Marketing?

Published September 11, 2024

Let’s talk about something I’ve coined Repellent Marketing—a term that describes the intrusive, annoying, and often unethical marketing practices we encounter all the time. You know the ones: spam emails…

One Degree Posts

Succeeding Ways To Prepare Your Brand for the Next Generation of Social Media Consumers

Four big strategic mistakes Nike needs to reverse

Are you Marketing or Repellent Marketing?