A few weeks ago I got my monthly "Aeroplan": newsletter and I was surprised to see some familiar but unexpected faces in there – Gordon and Frank – the Bell Beavers:
I can’t seem to think of any other examples of mascots from one brand being leveraged by another. Did the Honey Nut Cheerios Bee ever do a Nike commercial? I vaguely recall the Pets.com Sock Puppet in someone else’s ad after the dot bomb, but still, this is pretty unique.
There was a Chevrolet ad a few years back featuring the Maytag Repair Man… a character who personifies quality and reliability