Press "Enter" to skip to content

Category: Blogs

White Ribbon Campaign launches blog …

Published December 6, 2006

white_ribbon_logo.png

I’m thrilled to see another Canadian organization launching a blog. This time it’s the White Ribbon campaign — the world’s largest effort by men to end men’s violence against women. It was started by a handful of men in Canada in 1991 on the second anniversary of the Montreal Massacre.

Their blog is called Our Future has No Violence Against Women. The plans for the blog include:

  1. Provide updates on activities from White Ribbon Campaigns around the world
  2. Host commentary and opinion pieces from advocates working to end violence against women from across the planet
  3. Serve as a centralized online forum for individuals to come and discuss issues

They’ve gotten off to a good start with some commentary on the recent Dawson school shooting in Montreal as well as the UN’s declaration of International Day for the Elimination of Violence Against Women.

Thanks to Chris Carder for the head’s up on the White Ribbon blog.

~~~

For those of you in Vancouver, the December 6th Memorial Rally gets underway at 6:30p.m, outside the Vancouver Public Library Central Branch, 350 West Georgia. Also, a passionate call to action by Gina Whitfield. Remembering the victims of the Montreal Massacre:

  • Geneviève Bergeron, 21
  • Hélène Colgan, 23
  • Nathalie Croteau, 23
  • Barbara Daigneault, 22
  • Anne-Marie Edward, 21
  • Maud Haviernick, 29
  • Barbara Maria Klucznik, 31
  • Maryse Laganière, 25
  • Maryse Leclair, 23
  • Anne-Marie Lemay, 27
  • Sonia Pelletier, 23
  • Michèle Richard, 21
  • Annie St-Arneault, 23
  • Annie Turcotte, 21
Continue readingWhite Ribbon Campaign launches blog …
Comments closed

6 Tips For Better Blogger Outreach

Published November 15, 2006

With the rise of bloggers as key influencers a growing number of smart marketers are looking at blogs as a way to seed products and develop word-of-mouth while building web traffic and in-bound links.
Most marketers approach seeding products to influential bloggers in an ad hoc manner – they’ll pick a few blogs, send them a sample and see what happens. 

Interestingly, there have been some very controversial attempts to formalize this concept be companies like PayPerPost and ReviewMe.
All this had been a rather abstract concept for me until very recently when I got an email from Andrew Milligan, owner of Sumo Urban Lounge Gear, based here in Toronto.

To: Ken Schafer

From: Andrew Milligan

Subject: Contact Form from onedegree.ca

Hi Ken,
My name is Andrew and I have a company named Sumo which makes modern, funky and high-quality bean bag chairs. I could simply say, our Omni chair is the most comfortable chair in the world and truly enhances one’s life!
I am a fan of your site and was wondering if you would be interested in taking a sample of our Omni chair and posting a review on it.

After taking a look at the Sumo Lounge site and checking out the Omni chair he was offering, I sent back a hearty "you’re on – as long as I can blog about you asking me to blog about it".

Continue reading6 Tips For Better Blogger Outreach
2 Comments