Looking to start a business online? More Canadian entrepreneurs are looking for ways to supplement their income or even build a completely new life for themselves as business owners. In order to really turn a profit in online business, however, you'll have to understand the different avenues for marketing and advertising online. Many of these can be quite inexpensive if used correctly!
1. Social Media
Social media is used by savvy entrepreneurs to encourage potential clients to "follow" their updates. Typically, people will follow your social media account in pursuit of special deals and discounts. To maintain their patronage and ensure that they remain open to your updates, you will have to focus on providing informative updates that are relevant to them. This can be challenging at first, but is well worth it when you have a special offer to promote and see dozens, hundreds or even thousands of people respond quickly. An effective social media campaign needn't be technically complicated and it can be free.
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