By Stefan Eyram The past year was an excellent year for email marketing. Email marketing of some sort was used by almost all companies. Recipients continued to rate email as…
1 CommentCategory: E-mail Marketing
A number of our readers do really great email campaigns. Well, MarketingSherpa is looking for your examples/case studies. Jeanne from over at MarketingSherpa emailed to remind us that the deadline…
Comments closedHere are three questions that I get asked all the time:
• “How do we know that we have a good list?”
• “How do we maintain our list?”
• “How can we repair our list?”
Great questions! The challenge is that they don’t usually get posed until after resources and time have been spent on building email lists or after a marketing campaign has shown disappointing results. So here are some practical tips to help you evaluate, maintain and repair your email lists before launching your next campaign.
Comments closed