Social Media

The “Will it Scan?” Game: Canadian Loyalty & Reward Programs on Your Mobile Phone By Joy Boyson Come play with me!  It’s …

I read that Delicious is being remade. Just checked my Delicious account – there were a couple of bookmarks there from the …

By Derek Lackey Facebook, LinkedIn, Twitter are powerful marketing tools in the right hands. But make no mistake – their actions and …

By Jon Cogan Earlier this month, Marketing Magazine announced that Twitter is considering pages for brands, much like the kind that Facebook …

By Peter Mosley A recent Marketing post, provides a decent overview of the recent incident at a Conservative rally where a couple …

By Peter Mosley I want to add a new section to One Degree. Social Media is not about the individual. Not about …

By Peter Mosley In the last number of years I have seen one common trait in Social Media – the truth will …

By Dereck Lackey Prashant Suryakumar stated on Mashable on January 12, 2011. ”Social media has come of age. Marketers now have the …

By Dereck Lackey At some level, social media is simply a strong and deep "data capture". The consumer’s ongoing willingness to particpate …

By Jon Cogan It seems now that LinkedIn has finally positioned themselves as the primary social network for b2b. It wasn't always …

By Jon Cogan I was speaking with a client the other day who wanted very badly for us to create him a …

By Guillaume Bouchard Part I Social News Promotion & SEO Now, some social networks are more geared for interacting with other users, …