This year, as part of the CMA’s From Mass to Grass Conference, the CMA gave us 5 tickets for our WOM Genius contest – a contest for bloggers to share…
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by David Colpitts Welcome to David Colpitts, a new One Degree correspondent from the Ottawa area. For his first piece for One Degree, David had the somewhat daunting task of…
8 CommentsAt the recent CMA From Mass to Grass conference, Tricia Mumby from Mabel’s Labels gave a great case study on the power of "Word of Mom" marketing. Here, she spends…
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