After being a co-host on Across The Sound – the new marketing podcast of Joseph Jaffe and then hearing a follow-up episode of ATS where CC Chapman co-hosted, I decided to throw my hat into the podcasting ring. With little more than college radio training and the occasional interview on talk radio, I created my own podcast, Six Pixels Of Separation.
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Last week I presented at “Visa’s Big Thinking Conference”:http://www.visa.ca/bigthinking/ (Thanks to “Rick Spence”:http://canentrepreneur.blogspot.com/ for the opportunity). My presentation was called “30 Quick Wins for Any Site That Sells”.
One of my basic premises is that most every site should “sell” – in the sense that it should be built to help people take an action – and because of that the presentation is fairly different from the typical “a bunch of stuff to think about for your e-commerce site”.
In the spirit of sharing I’ve decided to post all 100 slides along with my speaker’s notes here at One Degree for the benefit of those who were unable to attend.
You can download 30 Quick Wins For Any Site That Sells as a 100 page, 7MB PDF file here.
Summer means it’s Digital Marketing Awards. The DMAs just announce their jury for this, their seventh year. Here’s who will be spending their summer looking at the best interactive campaigns from across the country in 20 categories…
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