To get the results you need from social media marketing, you need to make a long-term commitment and plan to invest time and hard work into your efforts. Planning your strategy, testing your tactics and measuring your results can help you use social media to your advantage. You should also avoid the following four mistakes that can cause your social media marketing to fails.
You Don’t Have a Goal
Venturing into the realm of social media marketing without a specific goal almost guarantees your failure. You have no direction and no way to determine whether your efforts succeed.
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