Press "Enter" to skip to content

Bill Sweetman to Join MacLaren McCann

Here’s some breaking industry news One Degree is proud to be the first to share with the community:
Industry veteran (and One Degree contributor) “Bill Sweetman”: has signed on to join “MacLaren McCann Direct & Interactive”: (MMDI). Bill will become the agency’s Vice President, Internet Strategy, a new position designed to take full advantage of his 14 years as a consultant in the interactive media space.
In his new role, which officially begins on January 23, Bill will help provide MMDI’s clients with “strategic insights and identify actionable opportunities related to how to use the Internet to achieve their goals.”
MMDI is based in Toronto and its clients include General Motors of Canada, Microsoft, Nestle, McNeil Healthcare, Sony Store, Coca-Cola, UPS, and more.
One Degree readers will be pleased to hear that Bill has promised to continue being a regular contributor, and hopefully we’ll get to pose our semi-famous Five Questions to Bill about his new gig in the coming weeks.
Way to go, Bill!