Sustaining productivity in a virtual world
How was lockdown for your teams? Are they feeling stressed and isolated? Or has working from home turned out to be a productive, commute-free, work-in-comfy-clothes revelation? One thing seems certain:
STRATEGY + BUSINESS
The future of digital marketing isn’t what you think: 5 trends
The landscape of digital marketing solutions changes so frequently that it’s almost impossible to imagine its future. For entrepreneurs and businesses, it’s become even more of an opportunity to gain a competitive edge in the market. Stas Pamintuan of agency Digital Ethos looks into this future, looks at five trends every marketer should keep abreast of.
THE DRUM
BeReal is the latest buzzy social media app trying to go mainstream. Here’s how it works
Founded in 2020, BeReal was among the 20 top free apps on iOS this week and ranked fourth in social networking, behind only Facebook’s apps.
CNBC
Being online isn’t enough for small businesses
The Canadian government has launched its $4 billion Canada Digital Adoption Program (CDAP) to help small- and medium-sized businesses (SMBs) adopt new e-commerce tools and grow their online presence. While CDAP is welcome, simply getting more players online will not be enough to compete in digital markets distorted by the anti-competitive behaviour of Silicon Valley tech giants.
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