Planet Google, Tribes and Stick to Drawing Comics Monkey Brain! (MBE:BE)

Three titles for today’s release (total of 12 books) for the MiniBookExpo: Business Edition.  Not sure what that is?  Get the deets.

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Planet Google: One Company’s Audacious Plan To Organize Everything We Know by Randall Stross

Courtesy of Simon & Schuster Canada

Based on unprecedented access he received to the highly secretive "Googleplex," acclaimed New York Times columnist Randall Stross takes readers deep inside Google, the most important, most innovative, and most ambitious company of the Internet Age. His revelations demystify the strategy behind the company’s recent flurry of bold moves, all driven by the pursuit of a business plan unlike any other: to become the indispensable gatekeeper of all the world’s information, the one-stop destination for all our information needs. Will Google succeed? And what are the implications of a single company commanding so much information and knowing so much about us?

The more offerings Google adds, and the more ubiquitous a presence it becomes, the more dependent its users become on its services and the more information they contribute to its uniquely comprehensive collection of data. Will Google stay true to its famous "Don’t Be Evil" mantra, using its power in its customers’ best interests?

Full description and author bio at MiniBookExpo.

• 2 copies available This book is CLAIMED
• Publisher: Free Press (September 23, 2008)
• Shipping within Canada sponsored by Simon & Schuster Canada

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Tribes: We Need You to Lead Us by Seth Godin

Courtesy of Penguin Group (Canada)

If you’re looking at this page this far ahead of publication, you’re probably a member of Seth Godin’s tribe. And if so, you already know what this book is about.

You know about waiting in line at an Apple store, or the look on a fellow Deadhead’s face.

You know about the way it feels to go back to the church where you grew up.

You know about the real power of a brand.

According to Godin, Tribes are groups of people aligned around an idea, connected to a leader and to each other. Tribes make our world work, and always have.
The new opportunity is that it’s easier than ever to find, organize, and lead a tribe. The Web has enabled an explosion of all kinds of tribes — and created shortage of people to lead them. This is the growth industry of our time.

Tribes (the book) will help you understand exactly what’s at stake, and why YOU can and should lead a tribe of your own.

Full description and author bio at MiniBookExpo.

• 5 copies available This book is CLAIMED
• Publisher: Portfolio (October 16, 2008)
• Shipping within Canada sponsored by Penguin Group (Canada)

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Stick to Drawing Comics, Monkey Brain! by Scott Adams

Courtesy of Penguin Group (Canada)

Everyone knows Scott Adams, the creator of Dilbert, as the king of workplace humour. His insights into the crazy world of business have long been on display in his hugely popular comic strip and bestselling books like The Dilbert Principle. But there’s much more to life than work, and it turns out that the man behind Dogbert and the Pointy-Haired Boss has an equally outrageous take on life outside the cubicle.

Adams ventures into uncharted territory in this collection of more than 150 short pieces—on everything from lunar real estate to serial killers, not to mention politics, religion, dating, underwear, alien life, and the menace of car singing. He isn’t afraid to confront the most pressing questions of our day, such as the pros and cons of toothpaste smuggling, why kangaroos don’t drive cars, and whether Jesus would approve of your second iPod.

Full description and author bio at MiniBookExpo.

• 5 copies available This book is CLAIMED
• Publisher: Portfolio Trade; (September 30, 2008)
• Shipping within Canada sponsored by Penguin Group (Canada)