E-mail Marketing

Meet Your Peers Attending the Canadian Email Summit is a must for anyone serious about email marketing. This event brings together some …

Email marketers, mark your calendars for Sept 25, 2025! The Canadian Email Summit in Toronto is the place to be for the …

Email newsletters are one of the most versatile and cost-effective marketing tools available to businesses of every size. Whatever your marketing goals, …

By Keith Holloway What do you do when a new contact is added to your email list? Do you nurture that new …

By Derek Lackey Since the postponement on June 8th of the private right of action section of the CASL law, a number …

In 2014, there were around four billion registered email addresses worldwide with an average of 1.6 accounts per person. That figure alone …

By Derek Lackey Not All Email Consent is Equal Some forms of email consent are just better than others under our new CASL …

New Canadian Anti-Spam Legislation Requires You Take Immediate Action  The CASL (Canadian Anti-Spam Law) is taking affect July 1, 2014! You have …

This article made me think. (Technology professionals say email's popularity will decline) Canada.com. I believe we lost the power and effectiveness of …

By Dereck Lackey The stats say different. Emarketer has assembled a few reports that clearly indicate that email is gaining acceptance as …

By Dereck Lackey  eMarketer writes “ Are Impersonal Messages Hurting Your Online Messages”, exhibiting some research that reveal online tactics that marketers …

by David Godot Email marketing is a great way to build relationships with your client base. It is also a great way …