In case you haven’t visited your favourite metaverse recently, here are a few of the brands that have entered Second Life:
Coca-Cola launched its Virtual Thirst program … a design contest that solicits ideas for an in-world vending machine that dispenses, not Coca-Cola, but the ESSENCE of Coca-Cola: refreshment, joy, unity and experience. Coca-Cola also has a MySpace page and a YouTube channel to support the contest. Visit the Virtual Thirst Pavilion in-world.
Lacoste, close on the heels of L’Oreal Paris’ beauty pageant, is holding their own avatar model search. Six avatars will be chosen to share a purse of a million Linden dollars and will pose in unique Lacoste clothing for a photo shoot. Find out more on the Lacoste site.
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