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The Impact Social Media Has on Job Applicants

It is hard to believe that this is already a tired phrase but, social media has reinvented the way we live our lives and the way in which we interact. For those who still believe our social media lives can be completely separated from our professional lives are sorely mistaken. Social media hubs such as Twitter and Facebook are now aspects of our lives that we cannot erase. And this is important. All too often, people discuss social media and its influence in the professional realm in a negative way. There are an endless amount of articles out there discussing the negative impacts social media can have on an individual's professional life. While these articles are founded in legitimate concerns, there are plenty of positives involved with social media for job hopefuls that go ignored.

 The fact is, the reason there is so much criticism of social media within the professional world is because there are a lot of negatives.

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Privacy Concerns are Standing in the Way of a Personalized World

I recall sitting at a breakfast group meeting at the Marshes in Ottawa ten years ago almost to the day. I can not for the life of me remember who was speaking, but the topic of the discussion has stayed with me all these years.

That morning all in attendance gasped and ooh'd and aww'd about the promise of data mining. We were told that in a year or two we would experience some wonderful things as consumers. You would stay at a Hilton, and during your stay, you would order and orange juice to our room in the morning. At your next stay at any Hilton, a call would come from the front desk in the morning to ask you if I would like your orange juice like your last stay. You would be able to walk into a bookstore like Chapters and as you paid at the cash, and they recalled your customer information, the cashier would list off some new releases of your favourite authors or music artists. This is simply not happening in the real world. It is barely happening in the virtual world. And there really is no excuse for that.

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