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One Degree Posts

The World Cup and the Internet

Joga Players
I’ve never understood why NBA or NFL players call themselves world champions. To be world champions, don’t you have to compete against the rest of the world? No matter – that’s why we have the 2006 FIFA World Cup. It is a sport that resonates across all cultures, classes, religions and countries. The Internet also resonates across all the aforementioned. Put the two of them together and you have one powerful combination.
Yes, television is required to watch the games in their entirety (for now) but if you want to listen to games or check live updates, you can do so online. The Official Site of the “2006 FIFA World Cup hosted by Yahoo”:http://fifaworldcup.yahoo.com allows you view game highlights online as well.
This is critical for football fans (I refuse to use the word ‘soccer’) in North America. We are in the middle of the working day while matches are being played live a few time zones ahead in Europe. Unfortunately, calling in sick during the World Cup is not as socially acceptable here as it is in other parts of the world.
The numbers of people checking out the World Cup on the Internet is staggering. According to “eMarketer”:http://www.emarketer.com/Article.aspx?1004004 5.7 Million unique visitors visited the offical 2006 FIFA World Cup site in April and 4.2 Million unique visitors in March. This is before the tournament started!

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CaseCamp Hits Critical Mass In One Week

CaseCamp
You all know that I’m a _major_ believer that the Internet is changing just about everything around us. But even I’ve been blown away by the success of CaseCamp in going from idea to _national_ movement in about two weeks.
As we “mentioned last week”:http://www.onedegree.ca/2006/06/06/casecamp-barcamp-for-marketers Eli Singer’s new event is kind of like “BarCamp”:http://www.barcamp.org/ for marketers (or more accurately “DemoCamp”:http://barcamp.org/TorCampDemoCamp5 for marketers I guess).
When I wrote that first article, Eli had 10 people signed-up at the wiki saying they’d be attending. Now, just five days later, this inaugural event has _47_ signed up! I’m sure we’ll see another burst of registrations in the next 24 hours as well. This is faster growth than the first Toronto BarCamp.

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