Reading “Chip’s Deliverability Tips”:http://etdeliverability.typepad.com/chips_deliverability_tips/2005/11/business_card_i.html over the weekend got me thinking about spam, permission and privacy. It especially made me consider the tendency for people to believe that if they have someone’s business card it means they have “implied” permission to communicate with them.
From a privacy perspective and Canadian PIPEDA privacy laws we know that anything contained on a business card, or in a business directory, is information that is open for use by others as it is published information. But taking this information and adding it to an email list will always constitute spam.
One Degree Posts
As someone with more than a fleeting interest in domain names, I thought I’d share a few of my favourite domain name research tools with you.
Comments closedHere are the first of several posts overdue from the CMA Digital Marketing Conference conference. The first is a runthrough of the presentation by Brent Lowe-Bernie of comScore Media Metrix, updating our picture on Canadian internet usage and his take on what’s needed to get through to your target audience.
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