Want a fast, cheap, and practical course in the art and science of online retailing? Look no further than trying to sell something yourself on eBay. I’m serious.
It really doesn’t matter what you sell on eBay, or even if you make a profit the first time out, the experience and learning you will get is far more valuable. Here’s why…
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Sorry for any inconvenience.
If you haven’t yet started to explore mobile marketing, now’s the time. According to a new study from “global research company TNS”:http://www.tns-global.com, about 66 percent of Canadian Internet users now own a mobile phone, up from 57 percent in 2001.
This penetration is consistent with the U.S. — where mobile marketing is quickly becoming the modern marketer’s go-to medium for reaching young, tech-savvy consumers — but is well below the European average (mobile phone penetration in Western Europe currently sits at about 80 percent among all consumers).