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One Degree Posts

How to Use Swag as a Marketing Tool

1By: Rachael Murphey

While many companies put a lot of money into marketing their business and products, they fail to put enough money into promotional products. SWAG (stuff we all get) is the term used to describe many of these products, from the most affordable pens to the extreme of a car. Regardless of how much money you spend on swag for your business, the one thing you can be guaranteed is that it will be one of the best marketing tools and can give you the best returns. 

Go for Useful

One of the most successful strategies a business can use to offer useful swag to their target market. This useful swag could be a pen, notepad, or tote bag. As long as they have your brand on them, they will get the word out. In fact, leaving out a cup full of pens for customers to use is one of the best methods of distributing them. The customer cannot resist the temptation of taking one and you get your company name out there. 

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200 Powerful Words to Use Instead of “Good” [Infographic]

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Do you find yourself using the word “good” to describe just about anything? Good weather, good movies, good music, good life, good this, good that…

Surely, it’s convenient and time-efficient to use one word over and over again, but does it really express the exact meaning you’d like to convey? We bet it doesn’t.

That’s why we’ve put together this handy infographic containing 200 different words for “good” to help you make your speech and writing more powerful and impactful.

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5 Reasons Your Business Needs a Website

WWW-Websites-DomainsYou might have heard a lot about how having a website is great, and be considering getting one yourself, but you’re wondering if you really need it, is it worth the hassle, won’t it cost a lot or take a lot of time to set up and maintain? Well, it really couldn’t be easier or cheaper, and almost anyone can do it. In fact, your business absolutely does need one. 

Marketing

Having a website is such an incredible marketing tool. It allows you to reach a far wider audience than you ever would without it. People you would not have considered advertising to will find you online and get in touch.

Ease

It honestly couldn’t be easier. Don’t be overwhelmed with things like WordPress so readily available, and so easy to integrate with your host. It’s become so simple to set up a smart, professional website that hardly needs any upkeep. It will make it so easy to reach a new audience and also keep your current clients up to date with your business, any changes you make, or special offers. Write a post on your website and within minutes all of your clients could receive an automatic email letting them know, so you don’t even have to wait for them to log on.

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